I get my car insurance from Progressive. Yesterday, I received the following email. This is the type of actions that are needed to maintain user diligence and continue to leverage email as an effective communication mechanism.
Dear MICHAEL CLOPPERT:
We're writing to let you know about some important changes to your
Progressive e-mails to ensure that you continue to receive and
Please note these key changes in your e-mails over the next few
- E-mails will be sent from a new address:
Please add this e-mail address to your address book or approved
senders to ensure that our e-mails reach you.
- Links in the e-mail will point to re.progressive.com instead of